In my case, as a professor and as a researcher I will talk about Toy Design Research: a vital experience.
From making my own toys as a child until the Research and Development of more than 120
products there is a long life learning process. The interaction between structural design and its
implementation to playgrounds and construction toys was the beginning of a learning life
skills. Collecting toys and detecting trends has been the connection of the past with the future
of toys. The present time is a permanent challenge to combine user´s needs with market
opportunities. A proactive attitute of the understanding idea of innovation has brought a wide
view of Toy Design from basic research to applied research for new products.
It is going to be a great occasion to show how started and were developped some of the products that were presented in the last Nuremberg Toy Fair and some other are still in the market since several years ago.
The case of the Toddler for Hape as a result of the research in analyzing toy trends
The case of Dynacube of Recent Toys as one of the results of the research line on geometrical puzzles converted into braiteasers.
Gigo Crazy monsters product line is an example of a multiple use of construction elements, a permanent requirement in systems design.
HipHop from Cayro Toys is an example of the research line on mathematical principles converted into an strategy board game.
Once again, it is going to be a great opportunity to share experiences and to continue to learn from the rest of experts comming to this event.